Pamela Wise

Strategic Planning
Strategic Planning & Management
Developing a Vision Statement
Mission Statement
Competitive Advantage
Values Statement
SWOT Analysis- Internal
SWOT Analysis-External
Strategy
Identifying Market Segments
Product/Service Analysis
Targeting Segments
Keywords Exercise
Glossary
Thank You
WORKSHEET 1
Rating the Segments
test

Match the the NEEDS of the Customer Segments with the BENEFITS of the Product/Service.

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